Foundas Jewelry
Request
Foundas Jewelry is a family goldsmith business with physical stores and its own workshop, creating both ready-to-wear and custom jewelry. The brand needed an online store that could present its craftsmanship with the same care as the physical experience, while making online shopping simple, secure, and clear for Greek customers.
Solution
We created a custom WordPress e-shop that brings the workshop experience online. The store includes a dedicated custom design section, video-led category pages, rich product presentation, and secure card payments through Alpha Bank.
A family goldsmithing brand brought online with a WordPress store designed to showcase every piece with care.
WEB DEVELOPMENT
We designed and developed Foundas Jewelry as a Greek-language WordPress e-shop for a brand with strong roots in custom jewelry. The website combines a refined shopping experience with practical features that help customers explore collections, understand product details, request custom pieces, and complete their purchase securely.
DESIGN
A refined visual experience where craftsmanship, photography, and product detail lead the way.
The design is built around the brand’s own visual material: lifestyle photography, detailed product shots, and close-ups from the workshop. The layout stays clean and elegant, allowing the gold, gemstones, and metal textures to stand out naturally. Both custom pieces and catalogue products are presented with the same premium feeling.
Category pages combine video and photography, while product pages present images, specifications, and useful information in Greek. The mobile experience was designed to feel calm and easy to use, with wishlist, quick shopping actions, store pickup, and Alpha Bank card payment available without overwhelming the screen.
