Lingerie Center
Request
Lingerie Center had grown beyond its original focus on lingerie. The business now includes clothing and swimwear, so the existing website needed to better reflect the full range of products and create a smoother shopping experience for modern fashion customers.
Solution
We created a fully custom WordPress e-shop with a different visual feeling for each main category. Lingerie, clothing, and swimwear each have their own colour direction, while still feeling part of the same brand. We also added quick view, blog content, bank payment, BOX NOW delivery, tracking tools, product feeds, and practical back-office features.
From lingerie to full fashion — one WordPress store with a distinct look for every category.
WEB DEVELOPMENT
We designed and developed Lingerie Center as a custom WordPress e-shop built around three main shopping worlds: lingerie, clothing, and swimwear. The website combines a flexible visual system with useful e-commerce features, marketing tools, product feeds, and everyday management options that help the team run the store more easily.
Custom Design per Category
Each main category has its own colour direction and visual style across homepage sections, listing pages, and product pages. This helps visitors immediately understand where they are in the store, while the overall design still feels consistent and connected to the Lingerie Center brand.
Quick View & Blog
Customers can preview products through quick view without leaving the category page, making browsing faster and easier. We also added a blog area for seasonal content, styling ideas, product guides, and campaigns that can support both SEO and social media activity.
Bank Payment & BOX NOW Delivery
The store supports bank deposit for customers who prefer a traditional payment method, along with BOX NOW locker delivery for more flexible pickup. Both options are part of the normal checkout flow, keeping the buying process simple and clear.
Tracking & Product Feeds
We connected tracking tools for Google, Facebook, TikTok, and Best Price, helping the business measure sales and campaign performance more accurately. We also created product feeds for Facebook, Google Merchant, Skroutz, and Best Price, so products, prices, and availability can stay updated across key sales channels.
DESIGN
Three product worlds, one clear brand — a design that changes with each category without losing its identity.
